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Ultimate Guitar – Tier 1 – iOS – CPA

Offer ID: 29632

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The Ultimate Guitar app offers the world’s largest catalogue of chords, tabs, and lyrics for guitar, bass, and ukulele players to learn and play their favourite songs. It serves as an all-in-one resource for musicians, featuring a tuner, metronome, interactive tabs, and practice tools.

Converts when the user installs the app, creates an account, and starts a subscription.

Soft KPIs:
– Install to Trial = 17%
– Trial to Subscription = 6%

Key AppsFlyer Event Names:
Subscription = af_subscribe
Trial Start = af_start_trial

Publisher Instructions:
All publishers will need to adhere to the following campaign naming structure otherwise the advertiser will not see conversions in their backend:

Application name: UG (Product)
Country: WW (Worldwide (WW) or single country abbreviation (US))
Campaign type abbreviation: DP (Always)
Campaign source abbreviation: GWM (Source Abbreviation – Global Wide Media(
Device: APP (Type of traffic)
OS type: IOS (Platform)
Date: 14.11.2025 (Actual Date)
Others: Display_AntonDavies (Free value – available for filling in other naming parameters required by the Partner. When filling in, use “_” to separate values)

Campaign name UG_WW_DP_GWM_APP_IOS_141125_Display_AntonDavies Copy-Past to source’ campaign naming field

Please send me the names of future campaigns for verification and approval

For example:
– the name of the campaign launched by Anton is UG_WW_DP_GWM_APP_IOS_181125_Display_Anton_T1 – the ad campaign on iOS from the 18th November for Tier-1 countries
– if Daryna wants to launch an advertising campaign on Android for the same audience segment on the 19th November, it will be changed in 3 parameters – the name of the platform, date of launch, and the name of the campaign author UG_WW_DP_GWM_APP_AND_191125_Display_Daryna_T1
– As a result, the Platform, Actual Date, and Free value part at the end of the naming will change in the campaign name
– Everything is marked in the Google spreadsheet template.

Creatives: https://www.dropbox.com/scl/fo/1tin04q42k3nogxc07r1n/AP-S_VLogWhyAEmLa4kQoWM?rlkey=7cfacvexsya28chh5qzik3gb4&st=axw52p2r&dl=0

No Incent, No Adult, and Over 18’s Only

Promoting on advertise.com is not allowed

– Traffic with a CTI rate lower than 0.1 percent is deemed potentially less acceptable traffic and may be charged back.
– Installs that occur less than 10 seconds after the associated click may be charged back.
– At least 50 percent of installs must occur within one hour of the click or traffic may be charged back.

Offer information last updated on 18th Nov 25.

Offer Details
Payout$15.00
Countries AcceptedUSA UK Ireland Germany Canada
Session Lifespan720 hours
Expiration Date7th November 2045
CategoryEntertainment
PreviewPreview URL
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